Stamp Out Spiking partnered with Hogarth Worldwide to create powerful images that cut through the distractions of the Festive Season to bring the hidden dangers of spiking to life, so a night out doesn’t turn into a nightmare.
Stamp Out Spiking is proud to reveal the next phase of its national out-of-home campaign in partnership with Clear Channel UK, to coincide with the Festive Season, a time of year
which historically sees an alarming rise of drink spiking incidents.
Founded by Dawn Dines in 2019, Stamp Out Spiking has been at the forefront of raising awareness of drink spiking and educating the public to the signs of spiking and how to protect themselves and other.
Stamp Out Spiking has led the way in lobbying the UK Government to finally introduce new legislation which will recognise spiking in all its forms (giving someone alcohol or drugs, without them knowing or agreeing) as a specific criminal offence.
The government has also promised extra training for up to 10,000 bar staff across the
country over the next few months aimed at preventing incidents, supporting victims and
helping police collect evidence.
“Drink spiking continues to pose a significant threat to public safety, with alarming statistics revealing an uplift in incidents,” said Dawn Dines. “Through our campaign, we aim to promote awareness and encourage vigilance among the public. Since the campaign’s Halloween launch, we’ve seen a 750%+ increase in traffic to the Stamp Out Spiking website as more people seek help or information on spiking.”
The campaign goes live on 23 rd December across Clear Channel’s digital Out of Home sites, in towns and cities across the UK, and features bespoke ‘spiked’ glasses, these visually
striking images are designed to highlight the fact it’s not easy to see if a drink has been
spiked and prompt people to reflect on the issue of drink spiking and be more vigilant.
The creative idea originated from Stamp Out Spiking’s partnership with Hogarth Worldwide. “The issue of spiking is at the forefront of our minds with many of our colleagues effected by this unseen crime. We wanted to create a campaign that would make people pause and think about theirs and others safety. Clear Channel’s ‘Platform for Good’ has been amazing in their support for the campaign, providing us with prime OOH locations across the UK,” explains Joseph Knight, Client Director, Hogarth.
Recent data underscores the importance of Stamp Out Spiking’s mission: a 13% increase in incidents reported in London, with the Metropolitan police receiving 1,383 allegations of
spiking in 2023 – an average of more than 26 a week. Male spiking cases now account for
25% of reported incidents and shockingly, 97% of spiking incidents go unreported to the
police, with only 2% of reported cases resulting in convictions, highlighting the need for
increased awareness.
“This visually striking campaign, will get people talking about something this unseen crime, and raise awareness of the work Stamp Out Spiking is doing to help individuals to protect themselves and others,” added Dawn Dines.
For more information on how to support the SOS campaign or to learn about anti-spiking
products such as Stop Topps, visit https://stampoutspiking.org.
Contact:
Dawn Dines
CEO and Founder of Stamp Out Spiking
dawn@stampoutspiking.org
Joseph Knight
Client Director, Hogarth Worldwide
Joseph.knight@hogarth.com
About Stamp Out Spiking: Stamp Out Spiking (Registered Charity No. 1203101) is
dedicated to raising awareness about spiking through campaigning, training, education, and the provision of anti-spiking products. Founded by Dawn Dines, the charity works tirelessly to combat this crime and empower communities to stay safe.